This handmade brand logo design combines playful illustration and symbolic elements to create a charming, cohesive identity for Alice Handmade.

I designed the branding for Alice Handmade, a brand creating beautiful, made-to-measure decorative products for all ages. The logo combines a string and needle to reflect the handmade nature of the products, while a dragonfly represents the magical finishing touch.

I managed the entire project, including branding, packaging design, labels, prints, and digital assets. Each element was crafted to convey the brand’s charm, attention to detail, and whimsical character. The visual identity creates a cohesive, memorable experience across all touchpoints.